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Conference Material Unicom & iPhone: The Struggling Marriage

Todays Date: October 22, 2018

Conference Material Unicom & iPhone: The Struggling Marriage

Struggling to “bite” iPhone of the “Apple”, the China Unicom faced with more difficult work of digestion, “Ms. Apple your wife you marry, even if it is greedy, Jiao Wang?”, “Will you marry Mr. Unicom do, even if It is weak, lazy? “one can imagine, this is far from a perfect match for marriage. It must be full of suspicion, conflict, and certainly a compromise. You should be able to imagine,

There is the energy contributed to this seemingly helpless marriage of the “conductor” is what people love and hate and envy of the world stuff. Talented designer Steve Jobs (Apple’s godfather) that it was “as great as the storm.” Indeed, it is by virtue of it, Apple gained precedence over many of the world’s top mobile operator on the capital. It is the first definition of the mobile phone has become wireless Internet terminal – iPhone.

For is in transition from 2G to 3G, urgent voice to data from traditional business transformation operators in China, iPhone as good as God’s gift. In January 2009, China issued 3G licenses, the inherent competition is broken. Have a different license than China Mobile and telecommunications, is also facing shortage of terminal embarrassment. And a star of the terminal such as iPhone, will promote new business operators the most effective killer. Since 2007,

China Mobile negotiating with Apple first came out, during which China’s telecommunications industry after the restructuring, 3G license issuance, and many other events. In this chase the game, the magic of Apple’s Midas touch, and made no secret of its own way the tyranny of greed, so that Chinese operators are eye-opening. Finally, August 28, 2009, this up to 2 years of indulgence marriage finally being drawn on the period. At 18:00 on October 30, iPhone (peacock iPhone 4 case) will be dressed in the cloak of China Unicom official in the Chinese market. There was a “goddess of the golden apple, and not” caused the Trojan war, and now on the “Apple”, spread it in rivers and lakes everywhere evil, greedy, it will give China Unicom, a kind of future? This is a strange combination of circumstances from China Mobile, China Unicom negotiations finally the story.

June 29, 2007, on Fifth Avenue in Manhattan, waiting in line, buy Apple iPhone (christmas iPhone 4 cases), the enthusiasm of fans, like a hurricane broke down the side of the ocean Wang Jianzhou (China Mobile CEO) office. China has been struggling to explore the mobile Internet strategy first met Wang in Hong Kong iPhone (brushed aluminum iPhone 4 case), China Mobile would like to see future opportunities. In November 2007, there is news in the mobile data went to the United States to study high-Minister, to discuss cooperation with Apple. Apple certainly knows the world’s largest mobile operators backing, but Apple is still negotiating on behalf of arrogance, that “China Mobile’s revenue share from 20% to 30%” (in the previous, Apple and AT & T and other large U.S. carriers share is 10%).

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